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Generalists
Amazon
We operate it today
ES
DE
FR
IT
NL
BE
PL
SE
We have accounts publishing on this channel today, in the marked country.
Commission
5–15%
Generalists
Monthly fee
39 €/mo
professional plan
What it is
Europe's largest generalist marketplace and the most volume-driven. The catalog is shared: several sellers fight over the same product listing, and whoever wins the Buy Box takes almost all of the sale.
Who it works for
Sellers with enough margin to carry commission plus logistics and the ability to restock without slipping. Electronics, home, beauty and consumables are the categories that pull.
The detail that matters
The European Unified Account gives you every European marketplace with a single registration. Since January 5, 2026 there are reduced commissions on items up to €20.